Rakesh Tatikonda

Chief Executive Officer

With over 15 years of experience across CEAT and Jio, Rakesh brings a rare blend of deep consumer understanding and strategic thinking. His expertise spans P&L ownership, category building, pricing, and marketing across ATL, BTL, and digital. An electronics engineer and MBA from Jamnalal Bajaj (Batch of 2012), he has been steering TyresNmore since April 2022 with a sharp focus on scaling our business and redefining convenience in the auto aftermarket.

Sumit Pal Singh

Founder & Chief Operations Officer

Sumit is the driving force behind TyresNmore's founding vision. A true innovator, he launched the company in 2014 and personally designed the fully-equipped doorstep fitment van - a concept that was ahead of its time. With nearly three decades of entrepreneurial experience, he now oversees operations, finance, fleet, compliance, and crew management. A diploma holder in Electronics (Batch of 1994), Sumit brings unmatched on-ground wisdom and heart to everything we do.

Manoj Reddy

Chief Growth Officer

Manoj is a data-driven growth leader with 11+ years of experience in e-commerce and auto-tech. Prior to joining TyresNmore in September 2024, he played key roles in shaping growth and analytics at Cars24 and Nykaa. At TyresNmore, he's driving our next phase of growth leading the charge on marketing, product strategy, and brand building with a keen eye on performance, conversion, and customer delight. He loves solving real-world problems and building teams that move fast and get things done.